Superdry


Superdry is an exciting contemporary brand which focuses on high-quality products that fuse vintage Americana and Japanese-inspired graphics with a British style.

Business Unit
Tenant Representation
Product category
Clothing
Development mode
Franchising

CLIENT

Superdry is an exciting contemporary brand which focuses on high-quality products that fuse vintage Americana and Japanese-inspired graphics with a British style.

The products are characterised by quality fabrics, authentic vintage washes, unique detailing, world leading hand-drawn graphics and tailored fits with diverse styling. Such distinctiveness has gained the brand exclusive appeal as well as an international celebrity following.

Superdry has a significant and growing presence around the world, operating through 515 Superdry branded locations in 46 countries. There are 139 owned stores across the UK and mainland Europe, 208 franchised and licensed stores, all but one outside the UK, and 168 concessions.

Reno

Retail just like it is seen by those who operate in the sector.

Reno works alongside retailers, producers and distributors at every stage of the brand life cycle, from start-up to sustainable development plans, with a wide range of ad hoc client services. It follows the development of national and international chains, both from a strategic and an operative point of view.
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